نوشته شده توسط : محمد سلحشوری

The main purpose of an SEO text piece is to establish a keyword specific phrase used throughout the website.  By utilizing all of the different keywords that can be most easily associated with the main keyword of the page, you have a better chance of connecting with the search engines and receiving a higher ranking on search engine pages.

Before you start writing your SEO text piece, you want to determine the specific topic of the page.  If you have a page regarding custom car designs then it makes sense to use the words custom car designs and this could easily be achieved by using the words Car Design Company or something along those lines.

However, that is not always possible and you will have to settle for something in between.  You can use the words Car Design Company in the heading and then use words that will best describe the content of the page.  You can include important keyword phrases in the main body of the text and then use the same keywords in the heading.

The best thing to do is to just let the words flow and create a smooth article that is functional and makes sense.  Even though the search engines will not place a high value on this type of writing, it is important that you include the keywords in order to make the article easy to use.

SEO articles use a great number of keywords and are usually very long because the keyword phrases are not often targeted.  Most SEO articles are two or three paragraphs long and include a variety of topics and will often be broken up with graphics to make the pieces easier to be read.

The graphics used in these pieces can be any amount of the following: banners, graphs, and even navigation graphics.  The main graphics are used to make the article more navigable and to help the crawlers that are looking for content.  They should have important phrases in the descriptions and should be directly related to the content of the piece.

One of the most important things to keep in mind for graphics used in an article is that they should be relevant to the text on the page.  It is important to make sure that the graphics you use reflect the keywords of the page or it will be more difficult for the search engines to find your information.  If you use text that is not related to the text used on the page, then you will not get a positive reaction from the search engines.

You should make a point to include links from the graphics to other parts of the website.  Therefore, you should not use these links just for the purpose of adding more links for the search engines.  You should make sure that the links are pertinent to the text on the page and to the targeted audience of the page.  This is important, because links that are not relevant will not help you to get a better ranking in the site.

One of the most important tips for your graphics on your page is to include a descriptive title for the graphics.  The title should be included in the alt text and the image tags.  This will help the search engines to find the image on the web site and will also help your customers who have a visual impaired mind.  In fact, this method can help you to make more money by having your pictures displayed on the site.

You should make sure that you use the alt text properly as well.  The search engines will not pay any attention if you just use the words "Home" or "Home Page".  You should use the keywords used in the title, as well as in the description of the image.  Also, you should not use the words "click here" or "go to another page".  No one will want to use these words when they are searching.  The search engines suggest that you make the text more descriptive.

Something else that you should keep in mind is that the search engines like the graphics on your page to show the information that is important to the visitor.  You should strive to make your title and the description as interesting as possible.  This will help make your site more popular and you will receive more visitors from the search engines.  If you are not sure about your descriptive title and description, you can test it out when you are making your web site.

You should include some of the keywords in your description as well.  The search engines will index your site according to the description and the keywords that you use.  If you include the keywords in both of these, your site will get a higher ranking.  You should limit your title to the most important and relevant keywords.  If you do not use keywords, the search engines will ignore them and they will not index your site.  It is important to note that the search engine spiders are programed to detect whether keywords are used in the title and the description.  If these keywords are not used, they will be ignored as well.



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تاریخ انتشار : شنبه 7 فروردين 1400 | نظرات ()